Privacy & Cookies Policy

This website privacy policy for Peyton & Tyler contains important information on who we are, how and why we collect, store, use and share personal information, your rights in relation to your personal information and on how to contact us and supervisory authorities in the event you have a complaint.

Who we are

This website is operated by Peyton &Tyler. We are a marketplace that sells products including but not limited to homeware, for more information see

Data Protection Laws

We collect, use and are responsible for certain personal information about you. When we do so we are regulated under the General Data Protection Regulation [“GDPR”] and the Data Protection Act 2018 [“DPA 2018”] which applies across the European Union and the United Kingdom and we are responsible as ‘controller’ of that personal information for the purposes of those laws.

At the end of the implementation period of the EU GDPR, this will be incorporated into the UK’s domestic law as the ‘UK GDPR’ under the regulation-making powers in the European Union (Withdrawal) Act 2018 as amended by the Data Protection, Privacy and Electronic Communications (Amendments etc) (EU Exit) Regulations 2019 (the DPPEC Regulations), SI 2019/419 and certain other Brexit legislation. The UK will also make certain related changes to the DPA 2018.

Our website

This privacy policy relates to your use of our website,

Throughout our website we may link to other websites owned and operated by certain trusted third parties to make additional products and services available to you. They may gather information about you in accordance with their own separate privacy policies, so please ensure that you consult their privacy policies as appropriate.


Our collection and use of your personal information

We collect personal information about you when you access our website, contact us, send us feedback, purchase products, or complete customer surveys via our website.

We collect this personal information from you directly, such as through the website, by telephone, post, e-mail or through any other means, and includes your name, address, phone number, delivery address, email address, restricted credit card details and details of the items you've ordered.


We also collect personal information from you indirectly, such as your browsing activity while on our website to make improvements to our website content and navigation, and includes your IP address, the date, times and frequency with which you access our website and the way you use and interact with its content (see ‘Cookies’ below). Information will be collected in accordance with this privacy policy.

This website is not intended for use by children and we do not knowingly collect or use personal information relating to children.

We rely on the following lawful bases: our legitimate interests, consent from you [if applicable] and for the purposes of performance of contract with you as the legal grounds for collecting and using your personal data. Our legitimate interests are providing or offering our products or services to you.

How we use your personal information

  • To create and manage your account with us to process and deliver your order
  • To communicate with you about your account or order
  • We may contact you in relation to any offers or information related to the goods you purchased with us previously
Who we share your personal information with

We routinely share your personal information with third-party providers. This data sharing enables us to process your purchase and despatch the goods you ordered directly to you.

We have in place appropriate contractual safeguards with those third-party providers that are designed to help safeguard your privacy rights and give you remedies in the unlikely event of a misuse of your personal information.

Your personal information may be transferred to, and stored at, destinations outside the European Economic Area ("EEA") and the UK using appropriate safeguards as required by law to transfer data across borders. It may also be processed by staff operating outside the EEA. Such staff may be engaged in, among other things, the fulfilment of your order, the processing of your payment details and the provision of support services.

We will share personal information with law enforcement or other authorities if required by applicable law.

Cookies and other tracking technologies

A cookie is a small text file which is placed onto your device when you use our website. We use cookies to help us recognise you to make recommendations, update your basket, to analyse the use of our website through analytics software such as Google Analytics, we obtain information about your preferences, online movements and use of the internet, or allow you to automatically update previously added information. Peyton & Tyler is a merchant of the Shopify platform that enables us to power our Website. Shopify places necessary cookies for our visitors of our Website. Our Website, therefore, uses the following:

  • user-input cookies for the duration of a session to keep track of a user’s input when filling in forms that span several pages;
  • functional cookies to remember choices you’ve made or information you’ve provided;
  • reporting and analytics cookies to collect information about how you use our website, and how often
  • advertising cookies to tailor marketing to you and your interests and provide you with a more personalised service in the future;
  • social and content cookies are placed by many social media plugins (for example the Facebook ’like’ button), and other tools meant to provide or improve the content of our website.

 Please visit for more detailed information on the specific cookies collected, their description, with links to relevant privacy notices therein.

Cookies enable us to make any purchases you make on our website quicker and easier. Cookies cannot read any other information that may be stored on your hard drive or access any other information about you or people who may use your computer.

To opt out of being tracked by Google Analytics across all websites visit

Consent to use cookies and changing settings

We will ask for your permission to place cookies or other similar technologies on your device, except where they are essential for us to provide you with a service that you have requested [e.g., to enable you to put items in your shopping basket and use our check-out process].

You can withdraw any consent to the use of cookies or manage any other cookie preferences by clicking on the icon at the bottom of any page on our site. It may be necessary to refresh the page for the updated settings to take effect.


We would like to send you information about our products and special offers, which may be of interest to you. Where we have your consent or it is in our legitimate interests to do so, we may do this by post, email, telephone, or text message (SMS).

We will only ask whether you would like us to send you marketing messages when you tick the relevant boxes when you complete and confirm the newsletter subscription or tick the relevant box during the checkout process.

If you have previously agreed to being contacted in this way, you can unsubscribe at any time by emailing us at

Your rights

Under the General Data Protection Regulation, you have a number of important rights free of charge. In summary, those include rights to:
  • access to your personal information and to certain other supplementary information that this privacy policy is already designed to address
  • require us to correct any mistakes in your information which we hold
  • require the erasure of personal information concerning you in certain situations
  • receive the personal information concerning you which you have provided to us, in a structured, commonly used and machine-readable format and have the right to transmit those data to a third party in certain situations
  • object at any time to processing of personal information concerning you for direct marketing
  • object to decisions being taken by automated means which produce legal effects concerning you or similarly significantly affect you
  • object in certain other situations to our continued processing of your personal information
  • otherwise restrict our processing of your personal information in certain circumstances

For further information on each of those rights, including the circumstances in which they apply, see the Guidance from the UK Information Commissioner’s Office [“ICO’] on individuals rights under the General Data Protection Regulation

If you would like to exercise any of those rights, please email us at Please let us have enough information to identify you [i.e.; your name, email address, home address, customer order number], your proof of your identity and address [i.e.; copy of your driving licence or passport and a recent utility or credit card bill], and the information to which your request relates.

Keeping your personal information secure

We will use technical and organisational measures to safeguard your data, for example:

  1. access to your account is controlled by a password and a username that is unique to you.
  2. we store your Data on secure servers which are managed by third parties

 Technical and organisational measures include measures to deal with any suspected data breach. If you suspect any misuse or loss or unauthorised access to your data, please let us know immediately by contacting us via this e-mail address

If you want detailed information from Get Safe Online on how to protect your information and your computers and devices against fraud, identity theft, viruses and many other online problems, please visit Get Safe Online is supported by HM Government and leading businesses.


How long we keep your personal information

We will hold your personal information for no longer than necessary but in any event no longer than 6 years after (i) you cease to be a customer (ii) our last communication with you (unless we are legally required or have a legitimate business interest to retain it.

Please note, even if we delete your data, it may persist on backup or archival media for legal, tax or regulatory purposes.

How to complain

We hope that we can resolve any query or concern you raise about our use of your information in the first instance, please contact us at

The General Data Protection Regulation also gives you the right to lodge a complaint with a supervisory authority, in particular in a European Economic Area state or in the United Kingdom if you work, normally live or if any alleged infringement of data protection laws occurred in the relevant state. The supervisory authority in the UK is the Information Commissioner who may be contacted at

Changes to this website privacy policy

This website privacy policy was published on 10 December 2020 and last updated on 10 December 2020.

We may change this website privacy policy from time to time, or as may be required by law. Any changes will be immediately posted on the website and you are deemed to have accepted the terms of the privacy policy on your first use of the website following the alterations.

How to contact us

Please contact us at  if you have any questions about this privacy policy or the information, we hold about you.